Filming The Video, And Setting The Location.

I was able to use the same location I used for the still shots I took to experiement; Earth Studios. After much deliberation we decided to move the equipment closer to the microphones so I could get a better quality of sound. This worked quite successfully as it is far clearer than it would be if I had filmed it in one take. When editing I can then take this sound recording and put it over the top of my final film.

The location was very easy to arrange and close to my house as we needed to make arrangeents with the band. We used a studio called 'Earth Studios' this happens to be the studios in which the ban normally practise anyway so rehearsing and sorting out technical equipment were easy for the band to do as they were very famaliar with the sound equiptment. In total Earth Studios is perfect for new bands as it has a rest area, and six available spaces in which to practise.

Lyrics 'On Your Own Again'

The song which the members of Mox Pox and myself have chosen to film a video for is 'On Your Own Again' one of the bands newest tracks, written by lead guitarist and vocalist Josh Harbord. Below are the lyrics in which will help me determine the story behind the video I film.

No destination, no transportation,
Out there on your own again

Your teary eyes are drying up, your on the verge of giving up,
Out there on your own again

Don't try and charm the birds from the trees,
Your a listener who don't tend to speak,
Out there on your own again

Late night dancing, all night romancing, all seems a distant dream
The rhythm of your heart, the touch of your sleeve,
All seems like a distant dream

No destination, no transportation
Out there on your own again

Pale walls are closing in, lights turned off it's getting dim,
Out there on your own again

The mystery speaker has spoken, all his promises have been broken,
Out there on your own again

Late night dancing, all night romancing,
It all seems like a distant dream
The rhythm of your heart the touch of your sleeve,
All seems like a distant dream

No destination, no transportaion,
Out there on your own again

Digipak.

The programme I am going to be using for making the Promotional CD case for the bands first single is a popular programme called Digipak. It consists of a cardboard casing with a out of stock binding. Similarly to a conventional CD case it has one or more plastic compartments to holding the disc. The casing will have aproximately four sides so I can design it to appeal to my target audience.

The aspects I will need to consider when designing the layout are specifics like colour scheme, font size and style and the style of language I will use to attract the correct audience and interest them in buying the the final product. In the foldout leaflet for this casing I can also include background information about the band to give their audience an understanding of the image they wish to create for themselves and the covert message behind the track it's self. The lyrics for 'On Your Own Again'; the song the band have chosen to play for the promotional video will also need to be featured in the leaflet. This will be both useful and beneficial to the selected target audience as they can gain more of an understanding of the track. It will also be an entertaining aspect as I believe the song has a catchy riff which will stick in the audiences mind causing them to sing the track. This will also boost the publicity for Mox Pox making them more popular with their audience and create a fan base of interest.